A few years ago, one of my mentors told me, “If you’re not careful, you can be very busy accomplishing nothing.”
Because that’s so true.
It is possible for you to be busy every single day of the week. You can pack your calendar with extracurricular activities and networking opportunities, but the question you have to ask yourself is, “Why am I doing this?”
Have you ever heard the expression, “You are the CEO of your life?” In order to be the CEO of your life, you have to view your life as a business. So let’s explore this concept further. Let’s think about what it takes to start a business- you have to clearly define your mission statement, your values, your objectives, your risks and threats, your competitive advantage(s), right? You have to understand your company’s worth while also creating strategies that will ensure your company reaches its pinnacle of success. And all of this is housed in your business plan.
Now imagine if you were an investor and you encountered a business that did not have a business plan, but sought your investment. Would you invest in that company? I hope not. It’s nothing personal, it’s not to say that the business idea isn’t great or that the business owner doesn’t have passion or the ability to lead a successful company. If I were the investor in this scenario, my issue would be with the lack of direction.
“If you fail to plan, you plan to fail.” – Benjamin Franklin
To answer the question, “Why am I doing this?”, it’s important that you, too, have a plan to reference. Yet, instead of a business plan, you can create a personal strategic plan. This will house your personal mission statement, your values, your objectives, your potential threats and/or risks that could impact your success, your competitive advantages, your worth and the strategies that will ensure that you reach your pinnacle of success.
Your personal strategic plan will also give you direction. So say for example, my primary goal is to become a physician. My personal strategic plan would provide me with the right strategy to fulfill that goal. It would also give me something to measure my progress against. And it would prevent me from wasting time, because I would know what to dedicate my time to in order to fulfill that goal.
It all starts with a plan.
Time is our most limited resource. Don’t waste it being busy. Don’t waste it with people or projects that are not bringing you closer to fulfilling your purpose. Make sure everything you commit to serves a strategic purpose. Your dreams, your purpose, your passions are too great to risk falling into the trap of “being very accomplishing nothing.”